Privacy Policy

1. Introduction and Scope

This Privacy Policy explains how Mighty Creamery, LLC ("we," "us," "our," or "yolk.day") collects, uses, discloses, and protects information through our SMS-based fitness coaching service (the "Service").

Business Information:

• Mighty Creamery, LLC
• 2483 Simons Ct., Carson City, NV 89703
• Operating in the United States

By using yolk.day, you agree to this Privacy Policy. If you don't agree, please don't use our Service.

2. Information We Collect

We collect information necessary to provide and improve our Service. The types and amounts of data may vary based on the features you use and how you interact with the Service.

Information You Provide Directly

Required Information:

• Phone Number: For SMS/MMS delivery and account authentication
• Age Confirmation: To verify you meet minimum age requirements

Optional Profile Information:

• Email address (for account recovery and important notices)
• Fitness goals and preferences
• Workout parameters (duration, location, equipment)
• Dietary preferences and restrictions
• Service customization preferences

User-Generated Content:

• Photos and media you send (e.g., food photos for analysis)
• Messages and responses to our prompts
• Feedback and ratings
• Support inquiries

Information Collected Automatically

• Interaction Data: Message delivery status, open rates (where available)
• Usage Analytics: Feature usage, engagement patterns
• Technical Information: IP addresses, device type, browser info (during web onboarding)
• Derived Data: Workout completion patterns, progress trends

3. How We Use Your Information

Primary Service Delivery

• Generate personalized AI-powered workouts
• Send daily SMS/MMS coaching messages
• Analyze food photos for nutritional estimates
• Create meal plans, recipes, grocery lists (optional features)
• Authenticate your account (no passwords needed)

Service Improvement

• Personalize recommendations based on feedback
• Improve AI algorithms
• Debug technical issues
• Develop new features

4. Data Sharing and Third-Party Services

Service Providers (Data Processors)

We use carefully selected third-party service providers to operate the Service. These may include, but are not limited to:

Categories of Service Providers:

• SMS/MMS Delivery Services (e.g., Twilio): Phone numbers, message content, media files
• AI Processing Services (e.g., OpenAI): Fitness preferences, anonymized prompts, food photos for analysis
• Database and Hosting Providers (e.g., Neon, Railway, Heroku, AWS): User data, encrypted application data
• Payment Processors (e.g., Stripe, PayPal): Billing information, transaction data
• Analytics and Monitoring Tools: Usage data, performance metrics

All service providers are contractually required to:

• Use data only for specified purposes
• Implement appropriate security measures
• Delete data upon request
• Comply with applicable privacy laws

5. Data Retention and Deletion

We retain different types of data for varying periods based on operational and legal requirements:

Approximate Retention Periods:

• User profiles and preferences: Duration of account plus 18 months
• Workout history: Minimum 90 days for personalization
• Communication logs: 30-90 days for service quality
• Food photos: Processed in real-time, immediately deleted after analysis - WE DO NOT STORE YOUR PHOTOS
• Inactive accounts: Archived after 12 months, deleted after 18 months

Deletion Requests

To delete your account:

1. Text "DELETE ACCOUNT" from your registered number, OR
2. Email support@mightycreamery.com with "Delete My Account" in subject

We'll process deletion within 30 days unless retention is legally required.

6. Data Security

Technical Safeguards

• TLS/SSL encryption for data in transit
• Encrypted database storage at rest
• Regular security audits and updates
• Access controls with multi-factor authentication for staff
• Automated threat detection and monitoring

Security Limitations

No system is 100% secure. While we implement industry-standard protections, we cannot guarantee absolute security. You're responsible for maintaining control of your phone number and devices.

7. Your Privacy Rights

Universal Rights

All users can:

• Access: Request a copy of your personal data
• Correct: Update inaccurate information
• Delete: Request account and data deletion
• Port: Receive data in machine-readable format
• Opt-Out: Stop SMS messages by texting STOP

California Residents (CCPA)

Additional rights include:

• Know what personal information we collect, use, and share
• Request deletion of personal information
• Opt-out of "sale" (we don't sell data)
• Non-discrimination for exercising rights

Exercising Your Rights

Contact us:

• Email: privacy@mightycreamery.com
• Text: "PRIVACY RIGHTS" to your workout number
• Mail: Address below

We'll respond within 30 days and may require identity verification.

8. SMS/MMS Communications (TCPA Compliance)

Consent

By providing your phone number, you expressly consent to receive:

• Automated SMS/MMS messages
• Daily workout messages
• Service notifications
• Account alerts

Opt-Out Procedures

• Text STOP to immediately opt out
• Text HELP for support
• Text PAUSE to temporarily suspend (7/14/30 days)
• Email support to manage preferences

9. AI Technology Disclosures

How We Use AI

We use various artificial intelligence technologies to power Service features, including but not limited to:

• Workout generation and personalization
• Nutrition analysis from photos
• Content generation (meal plans, recipes, coaching messages)
• Service improvements and personalization

Important AI Limitations

• Accuracy: AI-generated content may contain errors
• Medical Advice: AI cannot provide medical or professional health advice
• Nutrition Estimates: Food photo analysis provides approximations only
• Personalization: AI may not account for all individual health conditions

10. Children's Privacy

Our Service is strictly for users 18 and older. We don't knowingly collect data from minors. If we discover we've collected information from someone under 18, we'll promptly delete it.

11. Changes to This Policy

We may update this Privacy Policy as our Service evolves. Changes may occur due to:

• New features or services
• Changes in third-party providers
• Legal or regulatory requirements
• Industry best practices

Notice of Changes:

• Minor changes: Updated policy posted with new "Last Updated" date
• Material changes: 30-day advance notice via SMS or email to active users

12. Contact Information

Privacy Inquiries:

• Email: privacy@mightycreamery.com
• SMS: Text "PRIVACY" to your workout number

General Support:

• Email: support@mightycreamery.com
• SMS: Text "HELP" to your workout number

Mailing Address:
Mighty Creamery, LLC
Attn: Privacy Team
2483 Simons Ct.
Carson City, NV 89703